ANZMAC conference 2019

ANZMAC conference 2019

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2-4 Dec 2019 from 8.00 am - 5.00 pm 2nd Dec 2019 8:00am 4th Dec 2019 5:00pm

Victoria University of Wellington’s School of Marketing and International Business is hosting the 21st Australian and New Zealand Marketing Academy (ANZMAC) conference on 2–4 December 2019 in Wellington.

The theme for this year’s conference, ‘Winds of Change’, reflects the challenges marketers face in a world of technological, social and political upheaval.

The theme for this year’s conference, ‘Winds of Change’, reflects the challenges marketers face in a world of technological, social and political upheaval.

As New Zealand’s global-civic university we are all too aware of the Winds of Change that are assailing modern marketers throughout the world and the backdrop against which these changes and challenges play out. The technological, social and political environments in which marketers currently operate present some of the most serious challenges we have encountered for a long time, often providing complex, interwoven influences on marketing initiatives.

Keynote speakers for the event include Professor John Deighton, Harvard Business School, and Professor Harald van Heerde, University of New South Wales, Sydney.

For more information about the conference visit anzmac2019.com