Associate Professor Val Hooper

AProf Val Hooper profile picture

Head of School School of Marketing and International Business

Courses

Teaching in 2018

Research interests

Strategic alignment of information systems with business, Information systems and productivity, The dark side of IT - cybersecurity, online auction behaviour, online gambling, addictiveness of IT, social networking behavioural norms

Introduction

Val has been lecturing for over two decades in diverse areas including Marketing Management; Research Methodology; Consumer and Buyer Behaviour; Marketing Communications; Marketing Information Systems; Brand Management; Information Systems Management; Electronic commerce; Economics (Micro and Macro); Strategic Management; and Cybersecurity. She has also practised widely as a management and specialist consultant with clients emanating from a range of industries including industrial engineering, agricultural engineering, a university consortium, the tertiary education sector, a national health research council, the tobacco industry, the hair care industry, national bakeries, the retail sector, and national fruit exporting.

Between 2010-2014 Val was Head of the School of Information Management. However, she maintained her involvement in marketing - researching marketing–related topics, serving on relevant editorial boards and acting as external examiner of marketing doctoral theses to universities internationally. She is a member of the Education Committee of Imitatio Inc, an organisation focusing on mimetic theory and funded by Peter Thiel.

Qualifications

PhD, VUW; MBA, Pretoria; Hoer Bib. Dipl, Stellenbosch; BA, Stellenbosch

Research projects

Val's research focuses on the strategic alignment between Marketing and IT, and the impact of that alignment on business performance. Further research interests embrace “the dark side of IT”, which includes cybersecurity, online gambling, online auctions, the addictiveness of IT, and the development of online social networking behavioural norms.

Val often employs a dyadic perspective in her research and is equally at home conducting either quantitative or qualitative research.

Selected publications

Hooper, V. & McKissack, J. (2016) ‘The emerging role of the CISO’, Business Horizons, Vol. 59, No. 6, pp. 585-592.

Bacishoga, K. B., Hooper, V. A., & Johnston, K. A. 2016. ‘The Role of Mobile Phones in the Development of Social Capital’, The Electronic Journal of Information Systems in Developing Countries, 72.

Meyeridricks, L., Johnston, K., Hooper, V. (2016). ‘Determinants of successful virtual investment communities’, International Conference on Information Resources Management (Conf-IRM 2016). Cape Town, South Africa.

Thistoll, A., Hooper, V., Pauleen, D. 2015. ‘Acquiring and developing theoretical sensitivity through undertaking a grounded preliminary theory literature review’, Quality & Quantity DOI: 10.1007/s11135-015-0167-3.

Hughes, K., Stander, A., Hooper, V. (2015). ‘eDiscovery in South Africa and the challenges it faces’, Proceedings of the 26th International Conference on Information Security and Cyber Forensics (InfoSec 2015). Cape Town, South Africa.

Padukkage, A., Hooper, V., Toland, J. (2015). ‘Implications of environmental uncertainty for business-IT alignment: A comparative study of SMEs and large organizations’, Proceedings of the 26th Australasian Conference on Information Systems, Adelaide, Australia.

Blackburn, N., Brown, J., Dillard, J., Hooper, V. 2014. ‘A dialogical framing of AIS-SEA design’, International Journal of Accounting Information Systems, Vol. 15, No. 2, pp. 83-101.

Hooper V. A. & Herath D. C., (2014). 'Is Google making us stupid? The impact of the internet on reading behaviour', Proceedings of 27th Bled eConference, edited by Andreja Pucihar, Christer Carlsson, Roger Bons, Roger Clarke, Mirjana Kljajic Bor¿tnar (Slovenia, University of Maribor), pp. 51-62.

Lewellen, M., Hooper, V. & Oliver, G. (2014). ‘The impact of knowledge interpretation and organizational context on the use of electronic recordkeeping systems’, Proceedings of the 25th Australasian Conference on Information Systems, Auckland, New Zealand, Paper 92.

Lewellen, M., Hooper, V. & Oliver, G. (2014). ‘Unpacking subjective norm: Applying Structuration Theory to traditional measures of social influence’, Proceedings of the 18th Pacific Asia Conference on Information Systems, Chengdu, China.

Loubser, P. G. & Hooper, V. (2014). ‘Physician satisfaction with computerized ordering systems’, AMIA (American Medical Informatics Association) Annual Symposium, Washington, USA.

Padukkage, A., Toland, J. & Hooper, V. (2014). ‘Alignment of information systems with business strategy in a uncertain environment’, Proceedings of the 25th Australasian Conference on Information Systems, Auckland, New Zealand, Paper 123.

Aubert, B.A., Hooper, V.A. & Schnepel, A. (2013). ‘Revisiting the role of communication quality in ERP project success’, American Journal of Business, Vol. 28, No. 1, pp. 64-85.

Hooper, V. & Bunker, B. (2013). ‘The Role and requisite competencies of the public sector CIO: A two-sided perspective’, Electronic Journal Information Systems Evaluation Volume, Vol. 16, No. 3, pp. 189-200.

Hooper, V. & Bunker, B. (2013). ‘The CIO in the public sector: The role and requisite knowledge and competencies’, Proceedings of the Fourth International Conference on Information Management and Evaluation. Ho Chi Minh City, Vietnam, 13-14 May.

Thistoll, T., Hooper, V. & Yoong, P. (2013). ‘Entrepreneurial agency in information technology creation’, Proceedings of the 46th Hawaii International Conference on Systems Sciences, pp. 4286-4295.

Lewellen, M., Hooper, V. & Oliver, G. (2013). ‘Factors influencing employees’ intention to use an electronic recordkeeping system: Development of a valid survey instrument’, Proceedings of the 24th Australasian Conference on Information Systems, Melbourne, Australia.

Hooper, V. & Bunker, B. (2013). ‘The CIO in the public sector: The role and requisite knowledge and competencies’, Proceedings of the Fourth International Conference on Information Management and Evaluation, Ho Chi Minh City, Vietnam, 13-14 May 2013, pp. 119-127.

Thistoll, T., Hooper, V. & Yoong, P. (2013). ‘Entrepreneurial agency in information technology creation’, Proceedings of the 46th Hawaii International Conference on Systems Sciences, pp. 4286-4295.

Hooper, V. A. & Kalidas, T. (2012). 'Acceptable and unacceptable behaviour on social networking sites: A study of the behavioural norms of youth on Facebook', Electronic Journal of Information Systems Evaluation, Vol. 15, No. 3, pp. 259-268.

Hooper V. A. (2012). 'What is and what is not acceptable behaviour on social networking sites: A study of youth on Facebook', Proceedings of the Third International Conference on Information Management and Evaluation, edited by Dr Turan Erman Erkan (Published by Academic Publishing International Limited), pp. 121-128.

Courses

Teaching in 2018