A modern take on an ancient tradition
Kiwis commonly embark on an 'OE' after finishing their studies and Israelis do a long trip after military service, but there is no other form of youth travel quite like Wanderschaft in Germany.
Kiwis commonly embark on an 'OE' after finishing their studies and Israelis do a long trip after military service, but there is no other form of youth travel quite like Wanderschaft in Germany.
Dan Laufer, Head of the School of Marketing and International Business, was invited by the Wall Street Journal to provide commentary on a crisis facing Walgreen, the largest drug retailing chain in the world.
A technology that involves users signing up to receive marketing messages from local businesses is likely to reach our shores soon, according to VBS researcher Dr James Richard.
Obsessing over celebrity baby bumps can have a negative impact on women’s attachment to their babies during pregnancy and after birth, Victoria Business School research has found.
Winning an essay competition could see marketing student Sophie Speakman spending a week at SenateSHJ, learning first-hand how a busy communications consultancy operates.
Professor David Stewart, one of the most well-known scholars in the field of marketing, spoke in SMIB's distinguished lecture series last week.
The inaugural issue of the Schools newsletter, SMIB Connect, celebrates the success stories of our students, alumni and staff.
How marketing reconciles with sustainability and new technologies are now driving Emeritus Professor Peter Thirkell's thinking, even after he has "retired".
A grant from the India New Zealand Education Council will enable senior lecturer Dr Revti Raman to conduct research that will provide practical advice on doing business in India.
Victoria Business School researcher Dr Yuri Seo says that as computer gaming has grown worldwide, a spectator element has developed, as is the case with any other professional sport.