The School provides a challenging and stimulating learning environment for students of Marketing and International Business. Our strong commitment to teaching is underpinned by first-hand research experience and the expertise of our academic staff.
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Associate Professor in Marketing Dan Laufer welcomes you to the School of Marketing and International Business.
Former Master’s student Stephanie Hooper, and her supervisor Dr Micael-Lee Johnstone, won Best Paper for the Consumer Behaviour track at an international marketing conference in Limerick, Ireland, earlier this year.
Dr Kate Daellenbach discusses what is important to fans of musicians when they are on social media.
The New Zealand Herald has published Professor Siah Hwee Ang's six-part series 'Eye on Asia'. The series examines issues faced by New Zealand businesses that want to conduct business in Asia or with Asian-based enterprises. To view all six articles visit NZ Herald: Eye on Asia.