MDIA-209 – Critical Approaches to Advertising and Consumer Culture
|Points:||20||Prerequisites:||20 100-level MDIA pts|
|Faculty:||Humanities & Soc Sc||Corequisites:||None|
|School:||English, Film, Theatre, Media||Restrictions:||MDIA 220 in 2008-11|
This course is not designed to train students in advertising, but rather to develop the analytical techniques required to make sense of the ways in which advertising and consumer culture affect every one of us. To this end, the course will cover the history of advertising and consumer culture, but will also focus mainly on the various ways in which they have recently been analysed, theorised and critiqued. 100% internal assessment.
MDIA 209 Student Notes (optional).
Available from vicbooks, Ground Floor Easterfield Building, Kelburn Parade.
Readings will be made available electronically via Blackboard, with an optional Student Notes.
Supplementary readings, which are optional but very useful, will also be made available through Blackboard.
A number of books relating to the course have been placed at closed reserve, on three-day loan. Please check the Library listing for this course for more details.
1 hour per week tba.
Trimester 2 2015
* indicates instructor is the course coordinator.
|CRN||From/To||Days||Time||Building [Campus]||Room||Instructor||23020||13 Jul – 23 Aug 2015||Wed||1200 - 1350||New Kirk [Kelburn]||LT301||Geoff Stahl*||7 Sep – 18 Oct 2015||Wed||1200 - 1350||New Kirk [Kelburn]||LT301|
Course Outline Information
For FHSS and NZSM course outlines (current and previous years), please refer to the Course Outlines page on the FHSS website.