The internationalisation of small to medium- sized firms (SMEs), with particular emphasis on those exporting from small, open economies; international entrepreneurship and dealing with risk, the internationalisation process; barriers to internationalisation, and operational strategies for offshore market entry.
Taught by the School of Marketing & Int'l Business, part of the Faculty of Commerce
Coordinator: Hongzhi Gao.
Teaching dates 29th February 2016 - 24th April 2016
Teaching dates 2nd May 2016 - 5th June 2016